How important is fresh cold chain logistics for seafood distribution?

Generally speaking for enterprises, there are three different ways to transport seafood products in the market, which are live, frozen and chilled.

Fresh: As the name suggests, seafood products are salvaged and sent directly to the market for sale, this type of transportation is more common in coastal cities.

Frozen:To ensure that consumers in non-coastal cities enjoy seafood, most seafood products are basically sold as frozen products. Frozen food refers to food stored below -18°C, seafood in the form of frozen products, and more processed products such as diced and gutted to reduce the difficulty of cooking for consumers.

Chilled: Chilled food refers to products where the temperature impact of the animal is reduced to around 0°C for a short period of time after slaughter and is maintained in that temperature variation range during both corporate cold chain logisticsand storage management. Because chilled products have a shorter freshness period, and for our entire teaching process of storage technology environmental issues have very high requirements, so China, whether from the perspective of transportation development conditions or social costs, the so-called "chilled" seafood sold in non-coastal cities is not really chilled products, but by the The so-called "chilled" seafood sold in non-coastal cities is not really chilled products, but "frozen fresh" seafood thawed by frozen seafood.

In addition, many intermediate wholesalers, handmade complex, not only increases the product storage time, but also in the transfer process repeatedly thawed and frozen, so that seafood encountered secondary contamination; and enterprises to sell the day products, frozen again, has become a self-evident seafood industry "hidden rules." . China's urbanization is accelerating, the middle class is growing, consumer awareness of food safety is increasing, and cooperation between the Beijing-Tianjin-Hebei urban agglomeration, the guangdong-hong Kong-macao Bay Area and other regions is accelerating.

Meanwhile, the rapid development of fresh food e-commerce has led to a reshaping of the domestic market for the origin, processing and consumption of agricultural products and cold-chain food. Driven by many factors, China's cold chain logistics market continued to expand at a CAGR of 13.89% from 2014 to 2020.In 2020, the market size of the cold chain logistics industry reached 372.9 billion yuan, a year-on-year increase of 9.97%.

The existence of fresh cold chain logistics and distribution is very important both for customers and fresh distribution companies. Without the application of cold chain technology, customers will not be able to buy fresh food, and fresh business will face huge losses for enterprises, and it is difficult for enterprises to bear the losses. So companies need to make full use of cold chain logistics and distribution to bring consumers convenient distribution services and fresh food.